PROJECT

Toyota myFleet

STRATEGY
CUSTOM SOFTWARE
UX & DESIGN
CRM

A CRM platform that engages with thousands of Toyota’s business fleets including personalised pricing, loyalty and offers. It automates and modernises business process, people and systems. The myFleet platform allows the Toyota Fleet business to run lean whilst delivering around 50% of vehicle sales. myFleet is recognised as global best practice by Toyota Motor Corporation and has saved the company many millions of dollars in efficiency improvements. We designed and developed this platform from the ground up in a multi-phase approach.